Digital Insights

E-commerce continues to grow rapidly in South Korea. At the beginning of 2025, the South Korean government released data from the previous year, revealing that […]

The spring and summer are viewed as the perfect time to go on a vacation in Asia. Almost all countries in the Apac region indicate […]

Naver Search Advisor – also referred to as Naver Webmaster tools – is a free service provided by Naver that allows businesses to monitor the […]

Naver AI Naver AI, or as per the official name – HyperCLOVA X – is an artificial intelligence project that was announced in May 2021, […]

To localize your website to South Korea, your business should keep in mind the following topics: language, culture, and user behavior. In this guide on […]

Unpacking Naver Blog Influencer Marketing Strategies As we mentioned in our latest post about Influencer Marketing in South Korea, Naver Influencers are users officially recognized […]

Naver Influencers are users officially recognized as the most engagement-driving users on the South Korean platform Naver. They are like any other influencers, except for […]

If you’re familiar with South Korea’s digital ecosystem, you likely already know that Naver is the most popular search engine in the country. And if […]

In most parts of the world, if you were to ask someone to name a search engine, they would probably say Google. Google has dominated […]

Google released some of the Mega Trends for YouTube from 2025 for South Korea, in which they posited that viewers’ viewing behaviors and preferences can […]

What is Naver Cafe? Naver Cafe is a Naver Property similar to sites like Reddit, where each cafe hosts user-generated content about a specific niche […]

Google Insights released a list of 10 popular digital marketing topics in South Korea for 2025. Some of these topics have big implications for digital […]